When it comes to the entertainment category, we know how to make our clients the life and soul of the party. Our work with Merlin Entertainment Group has seen us help them reach great heights with the relaunch of the Sydney Tower Eye, keep Sydney Aquarium continually splashed all over the news and create a wave of excitement for the arrival of Madame Tussauds Sydney. Our work with Sony on PlayStation and Sony Pictures Home Entertainment has relied on a continual stream of creative thinking, launching numerous DVDs, Blu-rays and PlayStation games every month. From kids, to horror, to action to family fun, our expert understanding of the media landscape has enabled us to use their great content to generate a continual buzz around their products and service. We help them entertain you.

Empty the contents of a woman's handbag onto a coffee table or open up a bathroom cabinet and you're guaranteed to find many of the fragrance, skin, make-up, grooming, health and hair care products Hausmann has worked with. Beauty products for women, and increasingly men, are an integral part of our daily regime. The brands we trust to look after our skin say something about the person we are, or aspire to be. We've had the privilege of working with both prestige and mainstream beauty brands, including 
Wella, L'Oreal, Gillette, Braun, Oral-B, Neutrogena, Clearasil, Johnson & Johnson and Elizabeth Arden.

You could fill a bottle shop with the alcohol brands Hausmann has worked with over the years. We have represented big brands like Penfolds, Cascade, Johnnie Walker, Strongbow, Stella Artois, Crown Lager and Smirnoff. Our programs have included product placement, a huge range of events from intimate wine tastings and influencer dinners to dance parties launching the latest RTD, on-premise promotions, experiential campaigns, sales promotions and much more. We're pleased to say that at Hausmann, we've never had a dry year.

At Hausmann we have a very healthy appetite for the food category. We have run engaging campaigns that cater to every palate and plate. Our experience has been as diverse as the category itself, working with brands like Tip Top Bakeries, Masterfoods, Streets, Nestlé, Campbell's, Flora, Kellogg's and Smith's. Additionally, we continue to implement successful high profile campaigns for Meat & Livestock Australia, ensuring lamb and beef are at the top of everyone's shopping list. Much of our work involves effectively communicating health and nutritional messages, as well as product launches, supporting new variants and seasonal recipe campaigns; aided by our close relationship with food media and bloggers.

In a fridge full of drinks, what makes people chose one brand over another? There are many ingredients that go into the mix; from publicity campaigns and sales promotions, to experiential and sampling campaigns - at Hausmann, we've got considerable experience with them all. Whether it's a youth product, a juice, a sports drink or a mainstream carbonated soft drink, we're good at making consumers thirsty for more. It's something we've done for some of Australia's best known brands. So be careful next time you reach for an icy cold Coca-Cola, Diet Coke, Fanta, Powerade, Kirks, Deep Spring, Berri, MiZone, Sipahh or Fruitopia, because they've already been shaken up by Hausmann.

How do you get consumers talking about tissues... or dishwashing liquid... well, to be completely honest, it's not always easy. But that's what makes our work exciting - the challenge. The most engaging campaigns come from compelling consumer insights. By creating newsworthy content, relevant to consumers' lives, we find new ways to engage audiences beyond the traditional media environment. We know how to generate an energetic buzz in the supermarket aisle for brands like Fairy, Eukanuba, Ambi Pur, Kleenex, Pilot Pens, Sellotape, Rexona, Duracell, to name but a few.

Technology connects everyone to something. Be it people, photos, music, email, movies or the internet. It has become an integral part of our everyday lives. We understand that every technology is unique and that people use technologies in so many different ways in their lives. It's why we work closely with our tech clients to help them connect with consumers in their own 'environment'. From fashion and design, to music and business, we help them truly understand the benefits that each technology brings, beyond techs and specs. Our brand experience is broad and deep. From PlayStation to Telstra, Sony, Optus, Microsoft, FujiFilm and Kaspersky.

Nothing gets Australians going like their sport, so it's no wonder so many brands are looking to be part of the game. For some, sport is naturally part of their DNA, while for others the challenge lies in creating a link to make the brand engaging, relevant and, most importantly, newsworthy. Working with Procter & Gamble on its Olympics sponsorship is an example of this – creating great content that naturally links sport with its brands. From our work with global sports brands, like Nike and Adidas, to local activities with the Sydney Swans and the Kellogg's Nutri-Grain Iron Man Series, Hausmann has coached its fair share of winning sides and never shies away from a media scrum. In fact, our work on the launch of Ian Thorpe's bodysuit, prior to the 2000 Olympics, created just that, on a global scale.

Hausmann is a perfect fit for a host of fashion brands. We've been intimately involved in mainstream product placement for Bonds and Berlei, put together leading edge fashion programs for Levi's and worked in sports apparel and footwear with Nike and Adidas. We've also taken on some very complex challenges, for example, our work with Westfield Bondi Junction where we supported its fashion retail environment, featuring a diverse range of brands, each with distinct market positions. Drawing on our fashion experience, we have also successfully introduced brands from other categories to the fashion environment, creating partnerships for a diverse range of brands including Nokia, Penfolds and Patak’s.